COMPANY

MEET THE FOUNDER

The Founder of Turn It On® is a truly unique woman who has excelled in all aspects of her life.  When you meet her, you will understand why Turn It On is in a category of its own in the fitness fashion world.  Remember our motto: Turn It On and Look Fab!

Juetta West

JUETTA WEST

Juetta's career has spanned three decades including being a four time state baton twirling champion for the State of Ohio, a Ben Gal NFL cheerleader for the Cincinnati Bengals, and a high fashion runway model for international fashion luminaries such as Oscar de la Renta, Bill Blass, Bob Mackie, St. John and many more.

                    NFL Cheerleader

She has also conquered the world of fitness and nutrition with her dedication and positive attitude to these disciplines. Strangers approach Juetta asking for her secrets. She hopes to share those secrets with you in the world of “Turn It On”.

Juetta Fitness

Juetta has combined this enthusiasm and her knowledge of fashion, fitness, nutrition and her attitude of positivity into a unique line of innovative fitness wear for women of all ages. The concept is simple, yet almost non-existent in today’s athletic wear market place – stylish, flexible, high quality clothing inspired by looks from the fashion runway.

Juetta wants to share with you what she believes deeply, i.e. that beauty has no expiration date and that every day it is necessary to take action on behalf of your own health and style. Juetta believes that learning about the world of fashion, fitness and nutrition will help to enhance your self-confidence and provide you with the tools to look and feel your very best. She hopes you’ll join her on this journey into the world of "Turn It On".

Join Turn It On® in our Girl Talk blog for fitness, fashion, nutrition, and inspirational tips as well as our gallery and videos where Turn It On will release the power that resonates from within.
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