The Team at Turn It On® consists of two truly unique women who have excelled in all aspects of their lives.  When you meet them, you will understand why Turn It On is in a category of its own in the fitness fashion world.  Remember our motto: Turn It On and Look Fab!

Juetta West


Juetta's career has spanned three decades including being a four time state baton twirling champion for the State of Ohio, a Ben Gal NFL cheerleader for the Cincinnati Bengals, and a high fashion runway model for international fashion luminaries such as Oscar de la Renta, Bill Blass, Bob Mackie, St. John and many more. She has also conquered the world of fitness and nutrition with her dedication and positive attitude to these disciplines. Strangers approach Juetta asking for her secrets. She hopes to share those secrets with you in the world of “Turn It On”.

Juetta has combined this enthusiasm and her knowledge of fashion, fitness, nutrition and her attitude of positivity into a unique line of innovative fitness wear for women of all ages. The concept is simple, yet almost non-existent in today’s athletic wear market place – stylish, flexible, high quality clothing inspired by looks from the fashion runway.

Juetta wants to share with you what she believes deeply, i.e. that beauty has no expiration date and that every day it is necessary to take action on behalf of your own health and style. Juetta believes that learning about the world of fashion, fitness and nutrition will help to enhance your self-confidence and provide you with the tools to look and feel your very best. She hopes you’ll join her on this journey into the world of "Turn It On".

Althea Harper


Althea's designs have won the attention of many people, including passionate Project Runway fans and the entertainment industry’s most respected personalities. As a finalist in Project Runway and Project Runway Allstars, Althea’s designs caught the eye of Heidi Klum, Eva Longoria, Kerry Washington, the Kardashians and Angela Simmons who are all fans of her designs. Tommy Hilfiger called her work "genius." Althea attended both the University of Cincinnati School of Design, Art, Architecture and Planning and Central Saint Martins in London. Following graduation, she became a finalist on Project Runway. Upon completion of the filming of Project Runway, Althea moved to New York City where Tory Burch invited her to become part of the label’s design team. While designing for Tory Burch, she continued to build her own line, self-titled ALTHEA HARPER, which has shown consistently in New York fashion week since its debut in September 2009.

Althea's enthusiasm for Turn It On is based on her love of healthy living and the inspiration to fill the need for stylish workout clothing that can be worn from the fitness studio to the street. Her goal with Turn It On is to create styles that are simultaneously functional and flattering whether that's in the gym or out. Althea invites you to try Turn It On to experience functional apparel at new heights of fashion.


Join Turn It On® in our Girl Talk blog for fitness, fashion, nutrition, and inspirational tips as well as our gallery and videos where Turn It On will release the power that resonates from within.
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